Target Audience
The song me and my group chose was a song by Ariana Grande called 'Santa tell me' which is from a pop genre. Pop songs are mainly aimed at teenagers and young adults- male and female. However songs which are sung by Ariana Grande tend to usually be aimed at young girls as she sings girly, colourful songs which would appeal to females as opposed to males.
This song- Santa tell me is also a girly, christmassy song which is aimed at young teenage girls. The lyrics states that on Christmas day, her boyfriend left her- and many females can relate to that therefore the target audience for this song is for young females.
The use of a homely Christmas tree and Ariana Grande grande singing with her female friends aims the song at females as this is what females like to see in a musi video and not what males like to see commonly in music videos
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